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🔐 Official Privacy Policy – Updated January 2026

Privacy Policy live888 –
Personal Data Protection for Every Malaysian Member

Your privacy is our priority. Find out exactly how live888 collects, uses, and protects your personal information as a member of our platform.

Last updated: 15 January 2026
Key Summary

This Privacy Policy explains how live888 collects, uses, stores, and protects your personal data as a member of our platform. By registering for or using the services of live888, you agree to the terms of this Privacy Policy in full. We are committed to never selling, renting or sharing your personal data with third parties without your explicit consent, except where required by law.

1 Introduction

live888 ("we", "platform", or "live888") understand that the trust of Malaysian players is our most valuable asset. That trust goes beyond game fairness or payout speed — it also depends greatly on how we handle the personal information of every member who entrusts us with their data.

This Privacy Policy has been carefully prepared to provide a clear and honest overview of data handling practices at live888. This document explains what data we collect, why it is collected, how it is used, who can access it, and your rights as the owner of that data.

We operate in accordance with internationally recognised data protection principles, including compliance with Malaysia's Personal Data Protection Act 2010 (PDPA 2010) and relevant international standards. This is not merely a legal obligation for live888 — it is a core value we uphold in every aspect of our operations.

This Privacy Policy applies to all users who access or use the platform live888, including the website, mobile applications (if any), and all services offered through our platform. By continuing to use the services live888, you are deemed to have agreed to all terms set out in this Privacy Policy.

2 Personal Data We Collect

live888 only collects data that is necessary to provide you with a safe, efficient, and relevant service. The following are the categories of personal data we collect:

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Identity Information
Full name, date of birth, identification number (MyKad) or passport, gender, and nationality.
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Contact Information
Malaysian phone number, email address and residential address (where required for verification).
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Financial Information
Bank account or e-wallet details (Touch 'n Go, DuitNow, GrabPay, etc.) for processing deposits and withdrawals.
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Game Activity Data
Betting records, game history, wins, losses, and activity patterns on the live888 platform.
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Technical Data
IP address, device type, operating system, browser type, and other technical information collected during your use of the platform.
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Communication Data
Customer support chat records, emails, and any other communications between you and the live888 team.
Data Minimisation Principle

Live888 only collects data that is genuinely necessary for the stated purposes. We do not collect excessive or irrelevant data beyond what our services require. If you are unsure why certain data is being requested, you are entitled to ask our support team before providing it.

3 How We Collect Data

live888 collects your personal data through several different methods as you interact with our platform:

  • During Account Registration: You provide your identity and contact information directly when completing the live888 registration form.
  • During the KYC Verification Process: When live888 requires identity verification, you may be asked to submit a copy of an identity document such as your MyKad or passport.
  • During Financial Transactions: Payment information is collected when you make a deposit via Touch 'n Go eWallet, DuitNow, GrabPay, Boost, ShopeePay or FPX, and when you submit a withdrawal request.
  • During Platform Use: Technical data such as IP addresses, device types and usage patterns are collected automatically as you browse and use the live888 platform.
  • During Customer Support Interactions: When you reach out to the live888 support team via live chat or email, records of those conversations are retained for quality assurance and troubleshooting purposes.
  • Via Cookies and Tracking Technologies: live888 uses cookies and similar technologies to enhance the user experience and analyse platform usage. Further details are provided in Section 7.
4 Purposes for Using Your Personal Data

Personal data collected by live888 used solely for the following legitimate purposes:

  • Account Management: To create, maintain, and manage your live888 account, including identity verification and account security.
  • Transaction Processing: To process deposits, withdrawals, and any other financial transactions you make on the live888 platform using local Malaysian payment methods.
  • KYC & Anti-Money Laundering (AML) Compliance: To comply with legal obligations and international regulations relating to Know Your Customer (KYC) and anti-money laundering.
  • Service Provision: To give you access to all games, Sports Betting, and other services offered by live888.
  • Customer Support: To help resolve any inquiries, complaints, or technical issues you encounter while using the live888 platform.
  • Platform Security: To detect and prevent fraud, account abuse, and other unlawful activities that could harm the live888 platform or its members.
  • Service-Related Communications: To send you important notifications about your account, policy changes, or relevant security information.
  • Marketing (With Consent): To send you information about live888 promotions, bonuses, and new offers — only if you have given consent to receive marketing communications during registration or via your account settings.
  • Platform Improvements: To analyse usage patterns in aggregate (not at an individual level) in order to improve the quality and user experience of the live888 platform.

Important: live888 will not use your personal data for any purpose beyond those stated above without first obtaining your renewed consent.

5 Data Sharing with Third Parties

live888 does not sell, rent or trade your personal data to any third party for their commercial purposes. However, in certain limited circumstances, data may be shared with the following parties:

  • Payment Service Providers: Required transaction details are shared with local Malaysian payment providers such as Touch 'n Go, DuitNow, GrabPay, Boost, ShopeePay, and FPX processors solely for the purpose of processing your financial transactions. These providers are bound by strict confidentiality agreements.
  • Game Providers: Minimal data that is strictly necessary may be shared with third-party game providers (such as Pragmatic Play, Evolution Gaming, and PG Soft) solely to ensure the games function correctly. These providers are not permitted to use your data for any other purpose.
  • Regulatory Bodies & Enforcement Agencies: live888 may be legally required to disclose certain information to regulatory bodies, courts, or law enforcement agencies if lawfully directed to do so. We will notify you of any such requests where permitted by law.
  • Technical Service Providers: Technical service providers that support live888 platform operations (such as hosting and cybersecurity services) may have limited access to certain data as part of their services — subject to confidentiality agreements and restrictions on data use beyond the defined scope.
Third-Party Data Protection Commitment

Every third party with access to live888 data is required to sign a strict data protection agreement. They are only permitted to process data for purposes specified by live888 and are not allowed to use that data for their own purposes or share it with other parties.

6 Personal Data Security

live888 continuously invests in security infrastructure to ensure that all members' personal data is protected to the highest standard. The technical and organisational security measures we implement include:

  • 256-bit SSL Encryption: All communications between your device and live888's servers are encrypted using 256-bit SSL encryption — the same standard used by Maybank, CIMB, and other leading Malaysian banks to secure online banking transactions.
  • Stored Data Encryption: Sensitive personal data stored in live888's databases is also encrypted — meaning that even in an unexpected data breach scenario, stored data cannot be easily read without the correct encryption key.
  • Strict Access Controls: Only live888 staff with a clear and legitimate operational need are granted access to members' personal data. All access is logged and monitored.
  • 24/7 Security Monitoring: live888's security system is monitored around the clock by a dedicated technical team to detect and respond to any threats or suspicious activity.
  • Regular Security Audits: live888 undergoes periodic independent security audits by qualified third parties to identify and address any vulnerabilities before they can be exploited.
  • Two-Factor Authentication (2FA): Two-factor authentication is available for all live888 accounts, and we encourage all members to enable it for an added layer of protection.

While we take all reasonable precautions, no digital system can be guaranteed 100% free from threats. If you suspect any suspicious activity on your account live888 you, please contact our support team immediately at support@live888-jit.net.

7 Cookies & Tracking Technologies

live888 uses cookies and similar tracking technologies to enhance your experience on our platform. Below are the types of cookies we use and their purposes:

  • Essential Cookies (Required): These cookies are essential for the core functions of the live888 platform — including login session authentication, security and basic account preferences. The platform will not function properly without them and they cannot be disabled.
  • Performance & Analytics Cookies: These cookies help us understand how members use the live888 platform — which pages are visited most frequently, time spent in each section, and any errors encountered. This information is used in aggregated form (not individually) to improve the platform.
  • Preference Cookies: These cookies store your preferences — such as your chosen language, display settings and game preferences — so you don't have to reconfigure them every time you log in to live888.
  • Security Cookies: Used to detect suspicious activity, prevent fraud, and maintain the integrity of your login session.

You can control and manage cookies through your web browser settings. However, disabling certain cookies may affect the functionality or user experience of the platform live888 yours. For more information on how to manage cookies in your browser, refer to the relevant browser's help documentation.

live888's Position on Cookies

Live888 only uses cookies that are necessary for safe and efficient operation. We do not use third-party cookies for advertising purposes that track your behaviour outside the live888 platform. Your privacy remains protected even when you browse the internet outside our platform.

8 Your Rights as a live888 Member

As a member live888 and owner of your personal data, you have the following rights, which you may exercise at any time:

Right to Access Data
You have the right to request a copy of all personal data live888 holds about you. We will provide this information in a clear, readable format within 14 days of your request.
Right to Data Rectification
If any personal data we hold is inaccurate or out of date, you have the right to request a correction. Contact the live888 support team and we will update the relevant information.
Right to Erasure ("Right to Be Forgotten")
You may request the deletion of your personal data from live888's systems in certain circumstances — for example, when the data is no longer needed for its original purpose and there is no legal obligation to retain it.
Right to Object to Processing
You have the right to object to the processing of your data for marketing purposes at any time. You may also withdraw your consent to receive marketing communications from live888 through your account settings.
Data Portability Rights
You have the right to receive the personal data we hold about you in a structured, machine-readable format (such as CSV or JSON), allowing you to transfer it wherever needed.
Right to Restriction of Processing
In certain circumstances, you have the right to request that live888 restrict the processing of your data — for example, while an investigation is ongoing regarding the accuracy of disputed data.

To exercise any of the rights above, please contact the support team live888 at support@live888-jit.net, clearly stating your request. We will process it within a reasonable timeframe and keep you informed of the outcome.

9 Data Retention & Deletion

live888 retains your personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy, or as required by applicable laws and regulations.

In general, data retention periods at live888 are as follows:

  • Active Account Data: Retained for as long as your account remains active on the live888 platform, and for a defined period following account closure to meet legal compliance obligations.
  • Financial Transaction Records: Retained for a minimum of 7 years in accordance with legal requirements relating to financial record-keeping and anti-money laundering.
  • Support Communication Records: Retained for 3 years for reference purposes and to facilitate the resolution of any disputes that may arise.
  • Technical Log Data: Retained for up to 12 months for security purposes and technical troubleshooting.
  • KYC Document Data: Retained for a minimum of 5 years from the account closure date, in line with international compliance requirements.

When data is no longer needed and there is no legal obligation to retain it, live888 will securely delete or de-identify (anonymise) that data using methods that comply with accepted data security standards.

Note: Data deletion requests may not be fully fulfilled if live888 is still legally required to retain certain records — for example, financial transaction records for audit purposes or anti-money laundering compliance.

10 Children's Privacy

Platform live888 is strictly for users aged 18 and above. We do not permit individuals under the age of 18 to register for or use any of our services under any circumstances.

live888 does not intentionally collect personal data from children or individuals under the age of 18. If we discover that personal data of a minor has been collected without proper age verification, we will promptly take steps to delete that data and close the relevant account.

If you suspect that a child or underage individual is using your device to access the platform live888, please contact us immediately at support@live888-jit.net so that appropriate action can be taken without delay.

Parental & Guardian Responsibilities

Live888 encourages parents and guardians to use parental control software available on their devices to prevent children from accessing online gambling platforms. This is an important additional measure on top of the age verification mechanisms we have in place on live888's end.

11 Privacy Policy Amendments

live888 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our data handling practices, new legal requirements, or new platform features that affect how data is processed.

When material changes are made to this Privacy Policy, live888 will:

  • Updating the "Last updated" date at the top of this page.
  • Notifying members via their registered email and/or in-platform notifications if the amendment involves a significant change to members' privacy rights.
  • In the case of highly material amendments, we may seek fresh consent from members before those changes take effect on their accounts.

We encourage all members live888 to review this Privacy Policy from time to time — especially when you receive notifications about updates. Your continued use of the live888 platform after any amendments are published will be considered acceptance of those changes.

12 Contact Us About Privacy

If you have any questions, concerns, or requests regarding this Privacy Policy or how live888 handling your personal data, please contact us via:

  • Email: support@live888-jit.net — for privacy enquiries requiring a written response, typically answered within 4 hours.
  • Live Chat: Available directly within the live888 platform, 24 hours a day, 7 days a week, typically answered in under 2 minutes by native Bahasa Malaysia speakers.

For privacy and operations-related documents live888 and others, please refer to:

🛡️ How live888 Protects Your Privacy

Six pillars of data protection that safeguard the privacy of every live888 Malaysia member.

Bank-Grade 256-bit SSL Encryption
All data transmitted between your device and our servers live888 is encrypted using 256-bit SSL — the same standard used by Maybank and CIMB to secure online banking transactions in Malaysia. No third party can intercept or read your information during data transmission.
Strict Staff Access Controls
Only staff live888 with a legitimate operational need are granted access to member personal data — and all access is logged and monitored. We enforce a strict need-to-know principle to ensure your data is never exposed beyond what is necessary to any individual within our organisation.
Independent Third-Party Security Audits
live888 undergoes regular independent security audits conducted by qualified cybersecurity firms with no affiliation to us. This ensures that security vulnerabilities are identified and addressed proactively before they can compromise our members' data — not after an incident has occurred.
No Commercial Sale or Sharing of Data
live888 is fully committed to never selling, renting, or trading members' personal data to any third party for commercial purposes. Your data belongs to you — it is not an asset we use to generate additional revenue. This is a principle we have never compromised on, and never will.
Full Control Is in Your Hands
Member live888 have full control over their data — including the right to access, correct, delete or transfer their personal data. You may also withdraw consent for marketing communications at any time through your live888 account settings, without needing to contact support.
Malay-Language Privacy Support
For any privacy-related enquiries or requests, the live888 who are fluent in Bahasa Malaysia are available to help you understand your rights and process privacy-related requests — 24 hours a day via live chat or email at support@live888-jit.net.

🔒 live888 Data Protection Process – Step by Step

From the moment you register to every transaction you make, here is how live888 keeps your data safe.

1
Minimum Data Collection
live888 only requests data that is strictly necessary for operations — your name, email, Malaysian phone number, and local payment information. No excess data is collected without a clear purpose.
2
Instant Encryption
Every piece of data you send to live888 is instantly encrypted using 256-bit SSL before it leaves your device — ensuring no third party can intercept your information in transit.
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Secure Storage in Encrypted Databases
Data that reaches live888's servers is stored in databases that are also encrypted with additional layers of protection — keeping your data secure even in unforeseen scenarios.
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Continuous 24/7 Monitoring
live888's security system is monitored at all times to detect any unauthorised access attempts, unusual usage patterns, or emerging security threats.
5
Rapid Incident Response
In the event of any security incident involving member data, live888 has a clear incident response protocol in place — including prompt notification to affected members in accordance with legal requirements.
6
Secure Data Deletion
When data is no longer needed and there is no legal obligation to retain it, live888 deletes it using secure erasure methods that ensure the data cannot be recovered.

❓ Frequently Asked Questions – live888 Privacy Policy

Answers to the most frequently asked questions about privacy at live888.

Absolutely not. live888 is fully committed to never selling, renting, or trading members' personal data to any third party for commercial purposes. Your data is used solely for the purposes stated in this Privacy Policy — no exceptions. This is a core principle that cannot be changed without your explicit consent.

Yes, you have the right to request deletion of your personal data. Submit your request to support@live888-jit.net with the subject line "Data Deletion Request". We will process the request within 14 days. Please note that certain financial records may need to be retained to fulfil legal obligations even after a deletion request has been received.

Yes. All payment details — whether via Touch 'n Go eWallet, DuitNow, GrabPay, Boost, ShopeePay or FPX — are processed through encrypted channels and entrusted to licensed payment providers that comply with PCI-DSS security standards. live888 itself does not store your full account number or e-wallet password — only the information required for transaction matching is retained, in encrypted form.

You can stop receiving promotional emails from live888 in two ways: first, click the "Unsubscribe" link found at the bottom of any promotional email we send. Second, log in to your live888 account, go to notification settings, and uncheck the option to receive marketing communications. Changes will take effect within 48 hours. Note: you will still receive account security and transaction-related emails, which are essential communications and cannot be disabled.
🔐 live888 – Safe, Trusted & Privacy Protected
Internationally Licensed
256-bit SSL
PDPA 2010 Compliance
No Data Sales
Periodic Independent Audits
24/7 Privacy Support
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For users aged 18 and above only. By registering, you agree to the Terms & Conditions and live888's Privacy Policy. Please play responsibly.

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